Shoppers race to Primark to buy a Barbie ‘I am Kenough’ snuddie… it’s unisex & makes a perfect Christmas present
IF you’re feeling a bit chilly at home, and are trying to refrain from putting the heating on – then a snuddie is perfect.
It’s an oversized hoodie and designed to keep you warm whilst you’re chilling indoors – plus it’s super comfy for those days when clothes don’t cut it.
They come in many different designs and colours so shoppers are spoilt for choice when it comes to choosing the perfect one for them.
And what better than a Barbie and Ken themed one?
Primark are stocking unisex snuddie’s which shoppers are going wild for.
They currently have a ‘I am Kenough’ snuddie for £26, as well as a Barbie version for £19 as well.
The phrase comes from the 2023 Barbie film where Ken (Ryan Gosling) wears a tie-dye hoodie that says, “I am Kenough” — meshing his name with the word “enough.”
It comes after Ken realises that he is more than just an accessory to Barbie (Margot Robbie) and has a personality of his own.
And shoppers are going wild for snuddies with the phrase on.
One fan, who goes by the name of Bricks By Chay on TikTok, shared a video showing the brand new Barbie theme collection in Primark stores.
Filming the ‘I am Kenough’ snuddie, she says: “Here are all of the awesome snuddies and Christmas jumpers in the men’s section at Primark including the Barbie and I am Kenough options.
“As soon as I saw this hoodie blanket in Primark, I thought ‘is that what I think it is?’
“And it was.
“In case you haven’t figured it out yet there is a ‘I am Kenough’ snuddie at Primark.
“I have so many of these already that I didn’t buy it, but I really wanted to.
“It was £26, and the material was so soft.
“There was also a Barbie version in the ladies section which is £19, although I like the Ken one better.
“But imagine having couples matching snuddies.”
They also have Barbie Pyjamas and Barbie themed Christmas tree ornaments as well as ‘I am Kenough’ socks for £6.
Many fans also rushed to the comments section to share their thoughts.
One simply said: “Omg, omg, omg.”
Another wrote in capital letters: “Oh my God The Kenough oodie.”
The video even attracted people from America commenting.
One wrote: “You guys are so lucky to have Primark.
“Unfortunately American people don’t deserve the greatness that is Primark.”