Ann Summers Knickerbox platform to be "ultimate house of underwear"
![Ann Summers Knickerbox platform to be](https://media.fashionnetwork.com/m/5614/2223/d4ab/b9ba/f418/73d2/b09f/7f44/950f/0f37/208x208/0f37.jpg)
Intimates retailer Ann Summers Group is aiming to transform its online visibility via its Knickerbox brand and has invested £1.2 million to launch Knickerbox.com, aiming to become “the ultimate ‘House of Underwear’.”