Shoppers go wild as major supermarket finally answers fans’ prayers & lists ALL their fashion to buy online
IT’S no secret we’ve all fallen for supermarket fashion in recent years.
And now a major supermarket has FINALLY put its fashion items online.
While supermarket clothing used to be drab and something only your nan would wear, they are now keeping up with the likes of Zara and Mango but at a fraction of the price.
Many supermarkets list their clothing online along with homeware but there’s one that didn’t join the party, Tesco.
But it seems the retailer has finally listened to customers and has put their fashion items online for the first time in seven years.
Fashion ranges launched by the firm have garnered huge social media attention, with some going as far to say that it is the “new Zara”.
The news has taken shoppers by storm, who are thrilled they don’t have to hunt for viral items like the matching Camel High Neck Waist Coat for £22.50, and Camel Trousers for £25.50 in stores anymore.
Details of the launch were confirmed in Tesco‘s financial results published earlier this year in April.
And shoppers have been excited for the launch, taking to social media, one wrote: “OMG I’m so glad it’s coming back.”
“Amazing news! I love Tesco clothes but can’t be bothered going to the store for it,” another commented.
A third added: “Yes! I’ve missed them being online.”
The supermarket launched it’s fashion brand F&F online discreetly at 9am this morning and there’s plenty of goodies up for grabs.
Hot Picks
The supermarket has launched thousands of items online this morning and there’s plenty to see you through the summer months – from Skims dupes to tiny bikinis.
One pick that has already gone viral is the F&F tropical beach co-ord.
The cropped multicoloured beach blouse is perfect for your summer wardrobe and costs just £14.
It also comes with a matching pair of wide-leg trousers for £14 which can be worn together or with a white vest for an entirely new outfit.
It looks stunning as a bikini cover-up or paired with heels for dinner.
Speaking of bikinis, Tesco has a whole host of offerings for the warmer months, but this Contrast Stitch black and white set is our favourite.
The timeless set will set you back just £24 with the flattering plunge top costing £14 and the bottoms costing £10.
The classic bikini top also comes with cup detailing to create a flattering shape, perfect for lounging by the pool.
For those looking to add some wardrobe staples to their shopping basket, look no further.
Tesco has a stunning square neck sleeveless top in this season’s trending colour – butter yellow.
Its seamless silhouette is perfect for wearing with jeans for a day at the park or can be elevated with a skirt for the evening.
The top costs just £12.50 and looks very similar to the Skims square neck bodysuits, but is a fraction of the price.
We also found a stunning everyday summer dress that can be worn over and over again and costs less than £20.
The Floral Print Shirred Midi Dress in Multi Blue is perfect to chuck on when the sun is blisteringly hot thanks to it’s breezy side-split hem and lightweight material.
And if that’s not enough, you can check out more of their clothing range online while shopping for your groceries at Tesco.com.
How has Tesco's F&F upped its game
By Fabulous’ Fashion Editor Clemmie Fieldsend
ZARA has become a high street staple in recent years thanks to its hot-off-the-catwalk designs and affordable prices.
But recently those prices have risen with the brand’s popularity.
However, if you are looking for high fashion inspired outfits with low price tags you needn’t drag yourself to your local shops, just head to the supermarket instead.
F&F has come a long way from selling a few backs of T-shirts and fluffy dressing gowns and is now a must have shopping destination for thousands.
They produce good quality, long lasting and on trend clothes that puts others to shame.
F&F is filled with Zara dupes and other looks inspired by our favourite shops that will set you back less than £50 – and you can get them while you pick up your dinner.
I for one love F&F denim, it’s durable, fits really well and has all the best silhouettes.
So even if you’re not looking for reasonable prices but just want good clothes, get yourself to Tesco.