Popeyes Expresses Concern About McDonald’s After Epic Snack Wrap Post
Fast-food restaurant chains are engaging in joking social media wars. This time, the focus is snack wraps.
Chains don't hesitate to troll each other, but they do it with a bit of levity.
And so it goes with Popeye's response to McDonald's epic post about its snack wraps coming back.
"... y’all good?" Popeyes Louisiana Kitchen wrote on X on June 3, 2025.
"I ain't reading all that," a graphic Popeyes Louisiana Kitchen included with the post read after McDonald's page posted an unusually long post about its snack wraps returning. "I'm happy for u tho. Or sorry that happened."
McDonald's announced that its popular snack wrap is coming back on July 10, 2025. Popeyes also announced its own chicken wrap.
On June 2, with McDonald's still drumming up attention to its snack wrap's looming return, Popeyes made the surprise addition to its own menu.
The McDonald's post wasn't exactly brief. In fact, it was more than 350 words long.
i don’t usually do this, and i didn’t run this by brian from legal (sorry brian). but i have something to say. not as mcdonald’s but as the person behind the mcdonald’s account.
— McDonald's (@McDonalds) June 3, 2025
i once posted, “social media managers don’t control the menu.” as much as i hated admitting it at the…
"I don’t usually do this, and I didn’t run this by Brian from legal (sorry, Brian). but i have something to say. not as McDonald’s but as the person behind the McDonald’s account. i once posted, 'social media managers don’t control the menu,'" McDonald's wrote.
... y’all good? https://t.co/xE5hu5yJEE pic.twitter.com/tI0RaqbpYW
— Popeyes (@Popeyes) June 3, 2025
"As much as I hated admitting it at the time, it’s true. I even got a plaque made of it to put on my desk. i also don’t control the bitcoin price even though you think the McRib is responsible, but i digress," the post continued.
"Yes, i could post about the Snack Wrap, tease you with tweets like “bring back ___” (knowing exactly what you’d say), and even manifest for its return. but i couldn’t bring it back. you know who could bring it back? YOU. YOU commented under every post. YOU made petitions," it added.
chicken wraps 0x.02.2025 https://t.co/aN0zg6uh58
— Popeyes (@Popeyes) May 30, 2025
"YOU asked for it back in the DRIVE THRU!? YOU tweeted every day for 100 days straight. YOU rallied. You organized. And I saw it all. Thanks to you, the Snack Wrap will be back. I cheered you on from behind the screen and made it my mission to never stop fighting for you," McDonald's went on.
"I made 486 decks on 'reasons why to bring back the Snack Wrap” (I counted). your endless comments, tweets, and posts were the fuel i needed to keep on going. You created a movement. a movement so powerful that you finally won. i know it's cheesy, but i love my job," the post said.
"it's a privilege to interact with you every day and a responsibility i cherish. You make me laugh (sometimes cry), but not today. From the bottom of my heart, thank you. today, i woke up with an even greater feeling of gratitude and pride," it concluded. "because finally after 9 years, i get to announce the day the Snack Wrap returns. i know i posted 0x.14.2025 a few weeks ago but i wanted to see if they could come back even sooner. so i asked the boss and he said OKAY LETS DO IT?!?!! It’s the honor of my lifetime to finally say… the Snack Wrap is back. because of YOU. See you 07.10.2025."
People enjoyed the battle on X. "Popeyes Vs McDonalds in a W(Rap) Battle was not on my bingo card for today," wrote one person.