Tecovas Is Selling a Luxurious $195 Cowboy Hat for Just $99 Right Now, and It's a Great Shape for First-Timers
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A cowboy hat is a timeless, stylish Western wear accessory, and whether your favorite cowboy is Hank Williams or Beyonce, most would agree the style is very here and now and has become an easy way to elevate any outfit while adding a bit of twang. New-school Western brand Tecovas, while best known for its boots, also makes great cowboy hats, and one of them is now on sale for nearly half off.
Tecovas' The Cruiser Wool Blend Cowboy Hat is just $99, $96 less than the $195 it’ll normally run you. It’s available in two colors—black and bone—and comes in sizes ranging from 7 inches to 7 5/8 inches, with intermediate sizes every 1/8-inch. Tecovas calls this hat a “luxurious daily driver,” and it’s easy to see why.
Tecovas The Cruiser Wool Blend Cowboy Hat, $99 (was $195) at Tecovas
The material that makes up this hat is a blend of 80% wool and 20% cashmere, materials known for their durability and softness, respectively. Purists might object to the inclusion of what’s better known as a fancy sweater material, but we think it’s just a nice material that looks and feels great even if it’s less than ideal for actual cowboying.
That wool-cashmere blend is shaped into a classic cowboy hat silhouette. It has a 2 3/4-inch flat brim and a cattleman crown—one deep center crease and two on the sides—that’s probably what you think of when you think of a cowboy hat. Inside, there’s a leather headband that helps keep the hat comfortably in place.
Tecovas The Cruiser Wool Blend Cowboy Hat, $99 (was $195) at Tecovas
On the outside of the hat, you’ll find a grosgrain hatband adorned with a Road Runner pin. Grosgrain is a heavy, ribbed fabric that’s plenty strong, but in this case is present for reasons of ornamentation.
If you’ve ever dropped a “howdy” in casual conversation, the Tecovas The Cruiser Wool Blend Cowboy Hat is a great choice. It’s also great even if you haven’t, because everyone can appreciate the high-quality materials, attention to detail, and iconic look this cowboy hat affords. It’s fair to charge a bundle for a hat this good, so don’t miss your chance to get this unfairly good deal.