Beyond the Crown: What I Learned at Miss Universe Israel 2025
This year has been nothing short of magical, and I’ve been completely full of Israeli pride wherever I go. As the titleholder of Miss Netanya 2024, I had the honor of returning to the Miss Universe Israel 2025 stage — not just to cheer, but to welcome the contestants at the opening-night gathering. The event kicked off a full week of rehearsals, excitement, and unforgettable moments leading up to the crowning of the next Miss Israel.
The sash ceremony was filled with Jewish pride, as Israeli and American Jewish women stood side by side with one mission: to represent their Israeli cities and compete for the crown.
Over the course of the week, I had the privilege of getting to know many of them personally through conversations and video interviews, and they truly inspired me. Each carried her own unique story — from Miss Be’er Sheva, a professional equestrian, to Miss Tel Aviv, who told me how much she loves meeting new people along the Tayelet, the seaside promenade in Tel Aviv. Every woman who stepped onto that stage represented her city with grace and courage.
On the final night, Miss Israel 2024, Ofir Korsia, passed the crown to the new queen, Melanie Shiraz, who represented Caesarea. Though she lives in Tel Aviv, she shared with me that Caesarea has always been her favorite place in Israel — a symbol of beauty and history — and that’s why she chose to represent it.
One of the most unforgettable moments came just after her crowning, when Miss Universe Persia stood on stage alongside Miss Israel to show her love and support. It was a powerful, moving reminder that even between countries like Iran and Israel — where politics so often divide — love and respect can still shine through.
Getting to know Melanie before the show, I was struck by her warmth, kindness, and humility as she shared her journey with me:
“Even though I grew up in the US, Israel has always felt like home. At UC Berkeley, I took on leadership roles and proudly advocated for Israel and the Jewish community on campus. After graduating with a degree in Data Science and Interdisciplinary Studies focused on Israel, the first thing I did was book a one-way ticket here. I came back because I wanted to feel that deep sense of belonging you can only find in Israel. This crown isn’t just about beauty — it’s about showing the world that Israeli women are smart, strong, bold, and full of heart. That’s what I hope to represent as Miss Israel 2025.”
She made me proud to be both Israeli and Jewish.
This journey reminded me that what’s most important is the stories we share, the friendships we build, and the deep bond between Israeli and American women who proudly represented Israel together. That unity — rooted in our shared identity and love for our homeland — is the heart of who we are as Jews and what we strive to show the world.
Ayelet Raymond is an Israeli activist and the creative force behind the @Kosher_Barbie social media persona. She also holds the title of Miss Netanya in Miss Universe Israel 2024.
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