Rocky Mountain's Freeride Roster Is Absolutely Stacked
If you needed any more proof that Rocky Mountain is quietly building one of the most stellar freeride teams in the game, look no further. The Vancouver-based brand just announced that Belgian slopestyle and freeride icon Thomas Genon has officially joined the family.
The timing couldn't be more fitting. Genon came into this partnership fresh off a runner-up finish at the 2025 Red Bull Rampage, landing just behind his new Rocky Mountain teammate Hayden Zablotny, who took the win. Think about that for a second. First and second at Rampage, same jersey. That's not a coincidence, that's a sign.
Rocky Mountain had a bumpy end of 2024, that's for sure, but 2025 started with some good news for the legendary brand. After Chaos Sports Inc. purchased the brand, they announced that things wouldn't be changing and that the icon that is Rocky Mountain would remain true to what it's always been about. The recent updates to its athlete roster really drive that point home.
Brett Reeder
“Rocky Mountain is iconic, and so are my new teammates. Ever since my passion for mountain biking started growing, Rocky has had a strong presence. Wade Simmons, who is still with the company, paved the way for us to do what we all love at the highest level of riding and creativity. Hayden is our latest Red Bull Rampage winner and is only getting started. Alex Volokhov is a gnarly dude as well, and I can’t wait to do more with them and the rest of the team. A lot of exciting new things are coming up with Rocky. I’m so honored to be riding them and working also with legends of the sport”
- Tommy G
Genon has been one of freeride's most respected names for years now, and for good reason. The man rides with a level of technical precision and creative flair that most people only dream about. He's not just throwing moves to throw moves; there's an artist at work.
In true Tommy G fashion, his quote about joining the team was equal parts humble and fired up. He pointed to Wade Simmons - yes, that Wade Simmons, who's still with Rocky Mountain - as someone who paved the way for riders like him to exist in the sport at all. That kind of perspective tells you everything you need to know about Genon's headspace.
Rocky Mountain's Brand and Marketing Manager Stephan Geiß called the signing "huge," citing Genon's consistency and authenticity as a perfect match for the brand's DNA. Hard to argue with that.
We're all stoked to see this move and can't wait to see what Tommy G gets up to this year.
Jules Langeard