LoveShackFancy's Newly Dropped Fruity-Floral Perfume Is For the Ultimate Girl’s Girl: 'It Has a Fun, Unexpected Vibe'
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A new season is here, which means it’s time to get yourself a new signature scent. If you’re someone who loves fruity-florals and all things pink, we’ve got just the thing. LoveShackFancy dropped a brand new scent for Spring 2026 and reviewers say it has a “fun, unexpected vibe.”
The new LoveShackFancy Sweetheart Eau de Parfum is a fruity-floral scent that was made for the “ultimate girl’s girl who can never have enough glitter, pink, or fun.” So cute! The perfume celebrates positivity and can help give you that confidence boost that’ll make you shine — as any good perfume can do. When it comes to key fragrance notes, you’ll be treated to a gorgeous blend of pink raspberry, pink currant accord, and peach musk. But there’s also a bit of lychee for some tropical flavor. Overall, it sounds like the perfect scent for the warmer days ahead. Plus, the glittery pink bottle is undeniably adorable and totally display-worthy.
LoveShackFancy’s Sweetheart perfume is available in a travel size for $32 or $125 for the full 75 ml bottle.
LOVESHACKFANCY 'SWEETHEART' PERFUME LAUNCH (SPRING 2026)
LoveShackFancy Sweetheart Eau de Parfum
Reviewers who had a chance to try the LoveShackFancy Sweetheart perfume already gave it such glowing reviews, it had us adding a bottle to our shopping bag this morning!
“This perfume bottle is soo pretty!” one reviewer wrote. “I get so many compliments when I pull it out and the scent is so good. I love how girly the scent is. It just smells expensive. I love that it stays on for a long time too.”
Another wrote, “This fragrance smells juicy, sweet, and bright with a fun, unexpected vibe. I can clearly notice the pink raspberry, pink currant accord, and soft peach musk, which create a light fruity scent. It’s perfect for everyday wear or a cute daytime outing.”
One who said they “love it” wrote, “I simply loved this fragrance! It smells like a sunny spring day when you are having a brunch and feeling like the best version of yourself. I’ve been receiving a lot of compliments when wearing this fragrance and it’s simply amazing!”
If you do want to get your hands on this fruity-floral spring scent from LoveShackFancy, you can get it now at Sephora or LoveShackFancy’s online store.
Looking for more cute LoveShackFancy goodies? Here are some new arrivals worth checking out.
LOVESHACKFANCY NEW ARRIVALS (SPRING 2026)
LoveShackFancy Printed Cotton Face Wash Headband
The headband is available in two designs and there are matching robes for both.
LOVESHACKFANCY NEW ARRIVALS (SPRING 2026)
LoveShackFancy x Crocs Blue Classic Clog
In case you missed it, LoveShackFancy partnered with Crocs to drop a gorgeous collection of clogs and ballet flats. Although the collection is nearly sold out, there are still sizes left of the Blue Classic Clog, which comes with five limited-edition Jibbitz Charms.
LOVESHACKFANCY NEW ARRIVALS (SPRING 2026)
Tween Sweetheart Decker Dress
LoveShackFancy’s fan-favorite Decker Dress just got a new print! The Pink Peppermint pattern looks super cute on the dress, and it’s such a fun one for tweens to wear during the warmer months ahead.
LOVESHACKFANCY NEW ARRIVALS (SPRING 2026)
Sweetheart Lolana Cotton Sweatpants
If you want to level-up your casual, everyday look for spring, LoveShackFancy has you covered.As part of their new arrivals, we spotted their adorable Pink Peppermint pattern featured on a matching hoodie and sweatpants.
Before you go, be sure to check out our guide to the LoveShackFancy x Crocs collab, and where you might be able to find it still in stock.