Tech experts talk about what makes virtual reality so promising for making movies and TV (IBM)
- For years, the entertainment industry has been excited by the possibility of using Virtual Reality to tell stories, but so far few have seen real success.
- At this year's Tribeca Film Festival, two executives from companies making strides in VR and AR discussed the presence and future of these technologies in storytelling in a panel moderated by Business Insider CEO Henry Blodget, State of the Art: How AR, VR, and AI are Transforming Media.
- The panelists agreed that turning a traditional movie into a VR experience wouldn't cut it — here's what they said works when it comes to a different medium that calls for a different set of rules.
Virtual reality is a relatively new form of storytelling that Hollywood is trying to master, as experts discussed in a panel at the 17th annual Tribeca Film Festival in Lower Manhattan.
The panel, titled "State of the Art: How AR, VR, and AI are Transforming Media," included Mitzi Reaugh, VP of development and strategy at Jaunt VR, as well as Michael Ludden, director of product for IBM's AR/VR Labs. It was moderated by Business Insider CEO Henry Blodget. See the rest of the story at Business Insider
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