First photos of metaverse Playboy Mansion show busty pixelated bunnies in leotards as fears of virtual prostitution grow
PLAYBOY has revealed photos of their venture into the metaverse, complete with digitized playmates and a VIP experience. The MetaMansion is a metaverse version of the brand’s infamous Playboy Mansion, and is inspired by the company’s 70-year history of risque content. Playboy is constructing the MetaMansion in partnership with The Sandbox, a metaverse developer with […]
PLAYBOY has revealed photos of their venture into the metaverse, complete with digitized playmates and a VIP experience.
The MetaMansion is a metaverse version of the brand’s infamous Playboy Mansion, and is inspired by the company’s 70-year history of risque content.
Playboy is constructing the MetaMansion in partnership with The Sandbox, a metaverse developer with a blocky, Minecraft-inspired style.
Like other virtual worlds, the MetaMansion will have games, social gatherings, and digital asset releases powered by cryptocurrency.
“The world and the lifestyle of the Playboy Mansion is obviously something that was super aspirational,” Playboy’s chief brand and strategy officer said.
“The opportunity to create that environment in a way that more people can step into now in a virtual space, and to do it in a really contemporary way is something that we’re really excited to bring to life.”
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Playboy’s MetaMansion is built upon the company’s past work with web3 and next-generation technology.
Last year, the company released a line of 12,000 NFTs called “Rabbitars”.
Rabbatars can be used at the MetaMansion for “special access and benefits,” according to a Playboy company blog.
“In the weeks and months ahead, we’ll be working with The Sandbox team to share more information on when we can expect the first Playbox x Sandbox experiences,” the blog went on.
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The MetaMansion is the latest innovation in the slow-speed collision of sex and virtual reality.
Computer-generated adult content is not new but the latest technology enables advanced deepfakes in immersive 3D worlds.
Vice reported on a disturbing trend of non-consensual virtual porn and prostitution, where photos of real people are uploaded to an adult 3D rendering program.
Widely available, high-performance technology is creating unexplored moral territory.
Playboy’s MetaMansion appears as though it will be comparatively tame but the brand’s history of selling sex gives it an unmistakable overtone.
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Plans for the MetaMansion are coming to life while a 10-part A&E series called “Secrets of Playboy” airs out the company and founder’s checkered past.
Playboy Magazine is no longer in print and the brand has disassociated with the Hefner name.