Metaverse user laughed at Apple Vision Pro's $3,499 price tag and said he'd only be willing to pay $700, report says
A Metaverse user told the Financial Times that while he liked the look of Apple's new headset, the idea of paying the full price for it was laughable.
Apple
- A Metaverse user thinks Apple's eye-watering price tag for its new Vision Pro is laughable.
- The user told the Financial Times he was only willing to pay around $700 for Apple's new headset.
- The $3,499 price tag was met with an exasperated response from audience members on Monday.
A Metaverse user thinks the high price tag for Apple's Vision Pro headset is laughable.
In an interview that took place in a room in Meta's Horizon Worlds environment, a user who went by the name Jiople15 told the Financial Times he liked the look of Apple's new headset but found the idea of paying $3,499 laughable. He said he was only prepared to pay around $700.
The Texas-based man also told the FT he used his Oculus about once a week but thought the augmented-reality element of Apple's product would be better than the "tunnel vision" of Meta's offering.
Apple's mixed-reality headset has been met with enthusiastic reviews from critics. However, its price tag has been somewhat controversial.
When the tech giant announced its Vision Pro headset on Monday at its Worldwide Developer Conference, the price was met with groans, sighs, and laughter from the audience, as Insider's Pete Syme reported. Amusing videos of the collective reaction have been shared widely on social media as some users poked fun at the company.
The price has also been a source of interest among analysts. Anisha Bhatia, a senior technology analyst at GlobalData, said that the price "will inhibit adoption" of the new product, but added that "Apple is not looking to make money" off the Vision Pro just yet.
If fans do plan to splash out on Apple's new headset, they'll still have to wait until early next year to get their hands on it.
Representatives for Apple did not immediately respond to Insider's request for comment, made outside normal working hours.