The 18 best places to buy bridesmaid dresses online that suit everyone's taste

Rest assured that everyone in your party will find something they adore at Birdy Grey, as it's one of the most popular to shop for bridesmaid dresses online. They offer tons of free fabric swatches to help you pick the perfect color or palette. We especially love Birdy Grey's mix-and-match studio, which gives gorgeous suggestions for complimentary colors and designs if you're not looking for the traditional uniform look. 

Insider Reviews executive editor Sally Kaplan has firsthand experience with their affordable gowns. "The dresses ended up photographing beautifully, and they looked so elegant in person. My partner's cousin loved her dress so much that she even repurposed it for a maternity shoot!"

Read more in her full Birdy Grey review.

"The best thing about Azazie is how vast their options are, and like most easy-to-navigate bridesmaid dress retail websites, Azazie is organized by color. It can get super specific — there are sixteen different shades of blue to choose from.

"There are hundreds of dresses on the site, so I highly recommend using the filter function to get exactly what you need. It even has drawings of backlines and necklines to help you narrow it down (this is super helpful if you don't know things like the difference between a boat neck and a cowl off the top of your head). Plus, you can even specify if you want slits, pockets, boning, embellishments, etc. 

"When I entered all my hyper-specific criteria — sky blue, off-the-shoulder, A-line silhouette, floor-length, under-$120 — it gave me eleven dresses to choose from. That's a huge amount of choice considering how many filters I applied — and it helped me find a bridesmaid dress for my friend's wedding in no time. 

"I ordered the Evita Sky Blue Dress, and when it arrived, I was kind of shocked by how heavy it was. Since it was only $99, I was not expecting the quality of the material. It is stunning — and even has pockets! And when I tried it on, I loved the material even more, because the heaviness helped it drape perfectly. I will still have to hem it, but I have no problem paying for that since the dress was such a bargain." —Samantha Crozier, style editor, Insider Reviews

Showpo's selection is slightly more limited than some of the other retailers on this list, but it makes up for it with budget-friendly prices and modern silhouettes. And while Showpo's bridesmaid dress section is a great source for sold color selects, you should also check out their general dresses for more non-traditional picks. There are a bunch of short dresses, embellished dresses, and printed dresses that would be great for more casual weddings or courthouse ceremonies.

For brides who want to help ease the cost of being a bridesmaid for their crew, Lulus is one of the best places to shop for bridesmaid dresses online for stunning, affordable dresses. Full-price items start at $59, but their expansive sale section offers finds for as little as $25. Still, the designs are anything but cheap-looking with styles ranging from long-sleeve velvet numbers to silky strapless florals. You can ship any returns for free within 21 days.

If you're looking to outfit your besties in dresses that far surpass your basic bridesmaids dress, we recommend Anthropologie's wedding shop. It includes the brand's own bridal collection BHLDN, as well as luxe gowns with unique silhouettes, patterns, and details. Though the latter group tends to be more pricey, they're special enough to wear to a variety of occasions beyond the intended wedding, and we're confident no one will ever guess that you're re-wearing a bridesmaid dress. 

If the vast selection feels overwhelming, they offer fabric swatches at $3 a piece to help you hone your direction. Or, you can make an in-store or virtual styling appointment for expert advice. Over 200 of their designs are available ready to ship, and they have a robust plus size section. Returns are accepted for 30 days, but made-to-order gowns are final sale.

From getting ready robes to honeymoon-ready swimwear, Show Me Your Mumu has nearly all the clothing and accessories you can imagine for your big day and the surrounding events.
One of the site's top features is their online showroom, which allows you drag and drop dresses to help you visualize exactly what the bridal party will look like all lined up. Then, you can invite your bridesmaids to join and purchase your choices. Order fabric swatches for $3 a piece to test your favorite selections — plus, you can get flower girl dresses and ring bearer bowties in matching designs.

Kennedy Blue is one of the best places to shop for bridesmaid dresses online if you're prioritizing affordability and size inclusivity for everyone in your bridal party. They also host a great selection of maternity and junior bridesmaid gowns. The brand offers over 60 colors, 20 textures, and 200 styles to choose from — and you can use their at-home try-on service ($10 per dress with free shipping both ways) to make sure you absolutely love your selection. 

If you choose to get your bridesmaids dresses from Kennedy Blue, consider coordinating the groomsmen in matching colors from the site's extensive tie and bowtie bar.

Not only does Revelry offer beautiful bridesmaids gowns, but they also have flower girl dresses, getting-ready PJs and robes, and a bridal event capsule collection. They make selecting the right dress super simple by offering fabric swatches. Pick either a multi-swatch page to test palettes, or a large-size mega swatch to get a closer look at your fave. We especially love their rich selection of metallic and sequin fabrics. 

The brand also has a nifty at-home try on service which allows you to select up to 10 dresses for $10 each (in your size, but not necessarily your color). After three days, you can send them back for free via FedEx.

For those who want a vast selection with custom sizing available, JJ's House is one of the best places to shop for bridesmaid dresses online. This retailer stands out for the extensive information it provides on each dress, including laundering directions, storage suggestions, and video footage of the gown in motion.

Although their dresses come in a wide range of sizes, if you want a perfect fit, customized measurements are available for an additional $20 (although this makes the piece final sale). Tailoring takes just 9-11 days. To see if a standard size suits your need, use the at-home try-on service for $10 a dress with free shipping. Their bridesmaid dresses come in 59 colors, and test swatches are available for $2 a piece. 

With an extensive selection of petite, tall, plus size, and maternity gowns, ASOS is a great option for those looking for size inclusivity without sacrificing style. They've got all types of designs, whether you take a shine to plunging necklines or ruched details, and their filtering options make it super simple to find exactly what you're looking for without any fuss. 

They offer next-day delivery on many of their styles, so ASOS is a great option for any (very) last-minute selections. Plus, returns are accepted for free for 14 days and for a $3.99 restocking fee for 28 days.

The renowned wedding gown designer has an equally elegant collection of dresses for the bridal party. Jenny Yoo's feminine designs are crafted from luxurious and delicate fabrics with excellent workmanship. The site includes made-to-order dresses (which can take up to 12 weeks to ship and are non-returnable) as well as ready-to-wear options. If you're having trouble deciding, swatches can be ordered for $5, or you can pop into one of 200 salons across the U.S. and internationally that carry the label.

Convenience is key at this one-stop shop for all things wedding. David's Bridal has a nice selection of bridesmaid dresses including extended sizes, and you can often find items on sale for as low as under $20. It's a great option for the bride who wants to get her gown, bridesmaid dresses, tuxedos, and accessories all in one location. Returns are accepted for seven days after delivery (shipping not included).

What started in 1939 as a place to buy bridal veils in New York City has expanded over time to one of the best places to buy bridesmaid dresses online, as well as wedding gowns and other formalwear. Junior bridesmaids and flower girls will find an extensive range of frocks from Dessy Group too, and don't forget to stock up on getting ready loungewear, shoes, and jewelry for the whole bridal party.

The retailer's extensive selection of bridesmaid ensembles (returnable for 30 days) includes unique designs with silhouettes, patterns, fabrics, and embellishments that are anything but cookie cutter (think: a coord set with a corset top and curve-hugging skirt). Still, there's plenty to choose from for the more classic bride. Either way, we recommend snagging your three free swatch samples (only pay for shipping).

You might not immediately think of Nordstrom as one of the best places to buy bridesmaid dresses online, but trust us on this one. The mega retailer stands out for its vast selection of ready-to-ship bridesmaid dresses, with a huge range of styles, designers, and prices available. Many of the gowns have user reviews complete with photos, so you can get a better idea of how customers looked and felt in the pieces. You can also book an in-person appointment with an expert to help you get the perfect fit, and they offer on-site tailoring.

StylishBrideAtelier is a bespoke seller of handcrafted dresses for brides and bridesmaids. Earning five stars from over 6,000 online reviews, the Etsy shop is one of the best small businesses to shop for bridesmaid dresses online. They offer a range of designs from boho lace and tulle numbers to velvet and feathered pieces. You can also chat with the shop owners to create a totally custom creation (inelegible for return or exchange).

If you think rental services like Rent the Runway are only for wedding guests, think again. RTR actually has an extensive bridesmaid dress selection, which is perfect for people who want the high-end look without the hefty pricetag. You can borrow an item for either four- or eight-day spans. When you're done, you can ship it back for free — no dry cleaning necessary. 

Though this might not be the best option for brides who prefer a uniform silhouette or color, it's a great choice for a mismatched-yet-coordinated bridal party look that gives each 'maid the freedom to pick a gown she's most excited about. Read more about the service in our guide to the best places to find discounted designer shoes, bags, and clothing.

Reformation is known for its focus on responsibly-produced fashion with transparent sustainability practices. Though the offerings are a bit more of a splurge, you can certainly wear these pieces again and again since they don't look like your average bridesmaid dresses. Especially if romantic florals are your vibe, Reformation is the way to go.

Revolve's vast clothing assortment also extends to some of the best bridesmaid dresses you can buy online. The retailer has a slew of designer options that'll leave your friends with gowns they'll be thrilled to wear again and again. They also offer a nice selection of shoes and accessories to compliment their looks.

If you're in a pinch, two-day shipping is available. Returns are super easy thanks to the retailer's partnership with Happy Returns, or you can send items back via a pre-paid shipping label.