“Now he is a zhyrau” - A$AP Rocky spotted with a dombra
Seitov accompanied the post with a message reflecting on the project's significance and thanking the musician for his trust.
"Dreams know no boundaries"
In his post, Aisultan Seitov emphasized that this work means much more to him than just a music video. According to the director, the project contains a piece of himself, his culture, and the place where he grew up.
"There is a piece of me here, a piece of my culture and the place I come from," Seitov wrote.
He described the photo with the dombra as a reminder that anything is possible and that dreams know no bounds.
"To me, this photo is a sign that everything is possible and that our dreams have no limits," the director noted.
He thanked Rakim Mayers, known as A$AP Rocky, for the opportunity to collaborate and for the trust placed in his work.
Seitov also thanked his followers for their warm support. However, he did not disclose the details of how the dombra ended up in the musician's hands.
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Post by Aisultan Seit (@aisultan)
In the comments section, followers expressed their pride in the director and admiration for his work.
"We are so proud!", "Aisultan is such a legend," "ASAP Zhyrau," and "Waiting for him to sample the dombra on the next album," commenters wrote.
Aisultan Seitov directs music video for A$AP Rocky
As previously reported, Aisultan Seitov served as one of the creators of the music video for A$AP Rocky's song "Shroom Clouds." In the final credits, he is listed as a director alongside the musician himself and Pietro Bis Biasia.
The video was released on the artist's YouTube channel. It features a transition from green hills and steppe landscapes to urban streets, vintage cars, and surreal visual effects.
The song "Shroom Clouds" was released on October 16, featuring American artists Jeremih and Reggie. The track serves as the first single ahead of the release of the second part of the album "Don't Be Dumb."
This is not the first collaboration between Seitov and A$AP Rocky: in 2021, the Kazakhstani director participated in creating a promotional project for the clothing brand PacSun.
Kazakhstani colorist Yerlan Tanay also worked on the new video, handling the color correction. Based in Los Angeles, he collaborates with the post-production studio Company 3. His portfolio includes Adilkhan Yerzhanov's film "Yellow Cat," as well as music projects for T-Fest, Ivan Dorn, Galymzhan Moldanazar, Scriptonite, and Malslo Chyornyi Tmin.
Who is Aisultan Seitov?
Aisultan Seitov has worked on music videos for international artists, including 21 Savage and J. Cole. In Kazakhstan, he is also well known as the director of the 2022 drama "Qash" (The Horde).
A$AP Rocky, born Rakim Mayers, is a multi-Grammy-nominated American rapper. Beyond music, he is known for his collaborations with major fashion brands. Since 2020, the musician has been in a relationship with global pop star Rihanna. The couple has three children.