Instagram is finally adding a scheduling feature, sort of
In a move that will bring unbridled joy to social media managers and influencers everywhere, Instagram is now allowing business profiles to schedule posts, the company announced on its Business blog today. Currently, the feature only works for photos, not videos, and it’s only available through third-party social management tools for now. This means that if you want to get your hands on scheduling features, you have to pay for subscription services like HootSuite, Sprout Social, or any one of the companies working as a Facebook Marketing Partner or Instagram Partner.
Post scheduling has never been available until now, despite third-party companies’ best efforts to advertise such features. The only tools around have been ones that let...