Apple’s Mac and services businesses hit new records in Q4 earnings
Illustration by Alex Castro / The Verge
Apple today announced its fiscal fourth quarter earnings, reporting $64.7 billion in revenue and earnings per share of $0.73 in a quarter that was “led by all-time records for Mac and services,” according to CEO Tim Cook.
Like last quarter, Apple’s Mac and iPad lines showed strong performance as people continue working and learning from home due to the continued COVID-19 pandemic. The Mac had its biggest quarter ever, tallying $9 billion in sales.
Apple introduced the latest iteration of its entry-level $329 iPad in September, increasing the device’s performance. The mid-tier iPad Air got a more significant makeover with a new design — now matching the iPad Pro — and a much faster processor. iPad sales were up 46 percent from the...