Корпоративный блог компании admitad GmbH

Flow helps advertisers and publishers manage special placements, discover new partners, and run non-CPA deals in a workflow built specifically for custom collaborations. Admitad has launched Flow, a dedicated platform for managing non-CPA collaborations between advertisers and publishers. Flow is built for special placements — custom promotional opportunities such as homepage visibility, newsletter features, sponsored […]

How Admitad Rewards unlocked 100M+ banking users and drove a 22% GMV increase in just 7 months — an Admitad & Otello case study. About the Advertiser Otello is a hotel search and booking service covering hotels, apartments, hostels, and other accommodation types — over 2 million properties in total. The platform helps users find […]

Admitad Rewards and Blue Ocean Loyalty are introducing a new model for brand-led loyalty in the GCC — combining consumer identification at checkout, merchant-funded incentives, and transaction-level attribution to turn loyalty into a measurable growth engine.

There’s a comfortable illusion in paid media strategy that most marketers carry without questioning:the idea that being present on Meta, Google, and TikTok at the same time equals channel diversification. It doesn’t. Running independent campaigns across all three platforms, with separate budgets, is often one of the most expensive ways to reach the same person […]

Let’s start with a number you probably already feel in practice, even if you haven’t seen it formally: In 2024, the average CPC on Google Ads increased across 86% of industries. Some sectors — like Real Estate, Personal Services, and Sports & Recreation — saw increases above 25% in a single year. On Meta, average […]

You’ve built something real. Your traffic converts. Your commissions are growing. And somewhere in the back of your mind, you already know — this thing could be so much bigger. You just need the right push. That push is finally here. We’re excited to introduce the Publisher Investment Program by Mitgo Ventures — built by […]

One of the most anticipated global shopping events is back.AliExpress Anniversary Sale will run from March 16 to March 25, bringing massive discounts, exclusive coupons, and thousands of deals across multiple product categories. For publishers and affiliates, this is the perfect opportunity to increase traffic, boost conversions, and maximize commissions with the AliExpress affiliate program […]

Spring is the season of growth — and performance acceleration. From March 2 to March 15, Admitad launches the 3… 2… 1… SPRING! Festival — a 14-day performance sprint designed to help publishers increase approved orders and compete for premium Apple prizes. Already 100+ brands have confirmed participation across travel, tech, education, e-commerce, and finance. […]

Today, discussing growth, performance, and user acquisition requires familiarity with technical concepts that directly impact business results. This quick guide explains, clearly and objectively, the main terms that appear in day-to-day mobile campaigns. What is an Ad Server? An ad server is a software platform responsible for storing, managing, delivering, and measuring digital advertising campaigns. […]

Campaign Overview For Black Friday 2025, Thordata, an advanced proxy network, joined Admitad’s Black Friday promo as a Platinum participant, securing maximum visibility across Admitad’s publisher ecosystem. The goal was clear: increase partner engagement ahead of peak demand and during the most competitive sales period of the year. By choosing the Platinum package, Thordata received […]