IDG Contributor Network: A new mindset drives a new way forward
The business world is evolving at a rapid pace. As we move toward increasingly varied, sophisticated, and challenging collaboration scenarios, solution providers are having a hard time keeping up with the changing workforce’s needs. With this evolution, we are seeing three conflicting pressures in the market when it comes to conferencing: increasing numbers of collaboration scenarios to support, a need for simplification, and a demand for better audio and video quality.
In the past, solution providers focused mainly on supporting the increasing number of scenarios. Providers are quickly patching together video conferencing and screen-sharing technologies to try to keep up with these new scenarios. With this urgency to patch technology together, they often increase complexity while lowering experiential quality for the user. So while more scenarios are now being supported, users are forced to bridge the significant gap between what technology offers and what we actually need in the real world.