Gartner: By 2020, you'll say more to a machine than to your spouse
ORLANDO, Fla. -- The message at Gartner's Symposium/ITxpo is to prepare for a fast move to augmented reality, the decline of mobile apps, and a major shift away from web browsing to voice interaction.
Many users will expect businesses, universities and governments to respond to these shifts, the market research firm said at its annual conference.
Here's what Gartner sees arriving soon:
1. By 2020, 100 million consumers will shop in augmented reality environments.
AR will be "overlaying data on top of environments," said Gartner analyst Daryl Plummer. For instance, when you walk into a grocery store, "all the data about the different items will be floating in the air in front of those items," he said. The bulky and boxy glasses that customers need to see the augmented reality at the store will get more fashionable and will be easier to wear. AR also will be used in online shopping.
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