The ‘Shroom Boom: Will Trendy Medicinal Mushrooms Go Mainstream In 2018?
Fungi purported to have healing properties are making their way into drinks & beauty products. Indeed, the mushroom market is expected to hit $50 billion in the coming years.
On Los Angeles’s trendy Sunset Boulevard–nestled between a PureBarre and a cycling studio–you’ll spot Lifehouse Tonics, a cafe dedicated to healthy and frothy mushroom beverages.