Zuckerberg wants the Facebook Messenger platform to replace iOS and Android platforms
Facebook co-founder and CEO Mark Zuckerberg announced that Facebook Messenger will become the next platform with the addition of chat-bots and AI linked to Facebook business pages. Did he really mean the next platform will replace Android and iOS mobile platforms? Unquestionably he did. Messenger has now been promoted to the Messenger platform, raising expectations of former PayPal President and Facebook Messaging Vice President David Marcus.
Zuckerberg has an uncontestable vision: consumers would rather interact with businesses via a text chat that resembles one with a friend instead of telephoning a call center or using another frustrating form of B2C communications. In this scenario, customer service is delivered via the Messenger platform that can be programmed with a chat-bot to respond to customer chat messages. A B2C merchant will be able build Messenger plug-ins for customer service and sales assistance. The bot could learn on its own to be more helpful by adding a separate AI and machine-learning module. It’s still a vision; the chat-bot and AI beta was released yesterday for innovators to start testing.
To read this article in full or to leave a comment, please click here