Why is Bamba, Israel's Iconic Snack, Cheaper in America?
Earlier this week, news broke that supermarket chain Trader Joe’s has begun selling Bamba, Israel’s iconic snack. Some Israelis celebrated the announcement. Others had more concrete questions: How much does Bamba cost in New York?
As it turns out, a lot less than it does in Tel Aviv: As Israeli media reported yesterday, a 3.5 ounce package of Bamba sells for 99 cents at Trader Joe’s, while in Israel consumers will pay $1.14 and more for a smaller, 2.8 ounce package.
Continue reading "Why is Bamba, Israel's Iconic Snack, Cheaper in America?" at...