Facebook Decides on Israel's Permanent Borders
Earlier this year, an Israeli site wanted to advertise its offerings to readers in Jerusalem. This being 2018, and all of advertising now held exclusively in Facebook’s claws, the site contacted the social media behemoth and paid for a campaign. When the time came to drill down on the ads’ geo-targeting, however, something strange happened: Facebook wouldn’t let them select any Jerusalem neighborhood east of the Green Line.
“Whoever is living in Jerusalem’s Arnona neighborhood has definitely seen our ads,” a spokesperson for the site told the Israeli press this week, “but anyone living in Har Homa, right next door, has never come across them.”
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